After Gin Lane: Giving it all away
September 6, 2012 in Comment, General
Following From Gin Lane to the Information Superhighway we see that there are cartoonists who are positively embracing this new era of social media and sharing.

Hairy Steve © Steve Bright @ Procartoonists.org
Webcomics and viral cartoons are a couple of the ways that you can effectively give your work away to the web but get paid back by other means. Successful webcomics work on a business model based on the idea that you give away a regularly updated cartoon on your website and build a following of readers who come back day after day. British examples include John Allison‘s Bad Machinery or Jamie Smart‘s Corporate Skull.
The profit comes from selling merchandise to the more loyal fans – bound compilations, prints, sketches, T-shirts, toys and so forth. Similarly, viral cartoons can drive lots of new readers to your website. How much money can be directly attributed to virals is arguable, although, for example, the well-known New Yorker cartoon “On the Internet, nobody knows you’re a dog” is said to have earned its creator, Peter Steiner, more than $50,000.
The website Kickstarter has recently become one of the biggest publishers of comic books in the USA, from independent cartoonists using the crowd-funding model to raise money directly from their fan-base. Here in the UK, Procartoonists.org‘s very own Adrian Teal (The Gin Lane Gazette) and Steve Bright (Hairy Steve – in collaboration with Jamie Smart) have developed their own crowd-funded projects.
We’ll be considering another aspect of the communication change – After Gin Lane – and what it means for cartoonists next week


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by Matt Buck
Christmas is a time for sharing
December 18, 2012 in Comment, General, News
We are taught that Christmas is a time for sharing and this habit has been institutionalised with the gifts of the social media.
If you will forgive the spirit of “Bah humbug’”, we spotted a revealing story about what social-media sharing can mean for those image makers who choose to use such free services.
The picture-sharing monster Facebook purchased Instagram, a popular and growing image-sharing site, for $375 million earlier this year and has just announced a significant change to its terms for its more than 7 million daily users.
© Len Hawkins @ Procartoonists.org
There’s a lively online reaction, largely against the changed terms of service, but the proof of this change will be in the future of online picture sharing and Facebook’s attempts to make money from what used to be other people’s pictures.
Scrooge and others say be careful what you share and who you share it with. If you have a view, please do, er, feel free to share it in the comments below.
Updated: 19th December 2012 Instagram/Facebook have responded to the global concern about their change of terms and you can read that response here.
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