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After Gin Lane: Giving it all away

September 6, 2012 in Comment, General

Following From Gin Lane to the Information Superhighway we see that there are cartoonists who are positively embracing this new era of social media and sharing.

Hairy Steve © Steve Bright @ Procartoonists.org

Webcomics and viral cartoons are a couple of the ways that you can effectively give your work away to the web but get paid back by other means. Successful webcomics work on a business model based on the idea that you give away a regularly updated cartoon on your website and build a following of readers who come back day after day. British examples include John Allison‘s Bad Machinery or Jamie Smart‘s Corporate Skull.

© Peter Steiner @ Procartoonists.org

The profit comes from selling merchandise to the more loyal fans – bound compilations, prints, sketches, T-shirts, toys and so forth. Similarly, viral cartoons can drive lots of new readers to your website. How much money can be directly attributed to virals is arguable, although, for example, the well-known New Yorker cartoon “On the Internet, nobody knows you’re a dog” is said to have earned its creator, Peter Steiner, more than $50,000.

The website Kickstarter has recently become one of the biggest publishers of comic books in the USA, from independent cartoonists using the crowd-funding model to raise money directly from their fan-base. Here in the UK, Procartoonists.org‘s very own Adrian Teal (The Gin Lane Gazette) and Steve Bright (Hairy Steve – in collaboration with Jamie Smart) have developed their own crowd-funded projects.

We’ll be considering another aspect of the communication change – After Gin Laneand what it means for cartoonists next week

by Royston

It's a Comix Thing

March 15, 2010 in Events


If you’re a fan of small-press comics, you might want to get along to the
UK Web & Mini Comix Thing, which this year takes place on March 27.

The annual Thing, which began in 2004, is a convention for readers and creators of web-comics and self-published mini-comics, complete with stalls, panels of experts, and DVD screenings.


The 2010 Thing takes place at the Great Hall, Queen Mary University, Mile End, London, from 10am-5pm. Advance tickets are £3 and tickets will be available on the day for £4.

For more details, visit the Thing 2010 website